Last weekend, U2 took over East Lansing and people all throughout the state are still buzzing about it. For only the second time in Spartan Stadium history, Spartan fans and others from near and far gathered inside the stadium on a warm June Sunday night, not to cheer on the Spartan Football team, but to see one of the world’s most popular and successful music groups.
Rescheduled from one year earlier due to lead singer Bono’s emergency back surgery, the state of Michigan was buzzing with excitement about this nearly once in a lifetime experience. More than 65,000 fans young and old gathered to listen to the Irish rock band play their greatest hits and put on an amazing show.
If the music wasn’t enough to be excited about, the stage was like something out of a sci-fi movie as fans arrived and the surprises only continued as the evening wore on, including fireworks and moving stages. Although I wasn’t there, I could almost hear the concert from my house and was able to follow along with many of my friends on Twitter and Facebook to share in the experience. I captured some amazing moments posted on social media using Storify and highlighting the impact of social media, U2 also asked concert-goers to share their memories and photos from the concert on their website as well.
U2 played a similar concert in East Lansing nearly 30 years ago and fans young and old were excited for them to return to the community once more. Local businesses were thrilled with the influx of business that this once-in-a-lifetime concert brought to them. Especially in the summer months when East Lansing is less busy due to students leaving for summer break, the extra business was appreciated. The State News, Michigan State’s newspaper talked with the manager at the East Lansing Marriott who reported being sold out for the concert for the last two years.
The City of East Lansing and Michigan State also worked hard to prepare residents for the change from normal pace for a Sunday night in East Lansing during the summer. The city created a website and shared information with all its residents to prepare for the concert and make it the smallest inconvenience possible. Community members banded together and soon after the concert, the Lansing State Journal praised local crews for effective and smooth cleanup and teardown of the event.
In talking with local residents about the concert, there was no question that it was a must-have experience for all. Okemos-resident Jessi Wortley said that the stage, lighting and special effects (and of course the music) were some of the best she’d ever seen. Sharing the experience with her husband was one she will never forget and I’m sure thousands of other attendees feel the same. Mason-resident John Hayner called the concert “epic” noting it was the largest one he’d ever been to and an amazing experience for a fan of more than 12 years. Berkley-resident Stacy Schwartz drove more than an hour to Lansing for the unique experience, noting that although she prefers more intimate settings for concerts, U2 and the crowd’s energy coupled with the giant screen, made Spartan Stadium feel much smaller.
Although the concert itself is news enough for East Lansing, another big story does arise in the aftermath of this huge event. Spartan Stadium is now getting new grass; partly because of the concert and partly because it was time. In originally planning the concert, MSU planned to replace the grass following the concert, as the metal panels and stage bring significant wear to the field. After the one-year postponement, it’s now time for Spartan Stadium’s field to get a makeover, thanks to grass that has been growing in Graff’s Turf Farms in Colorado since April 2010. Believe it or not, choosing new grass is not as simple as one might think, due to the short transition period before the season started, which is why Michigan State is bringing the grass all the way from the Rockies. Turf managers will have to regrade the field and it will take a few years before the field is at its top level for performance.
From the sounds of it, U2’s show and I’m sure the significant fees they paid Michigan State made the concert a roaring success for everyone involved. Now that the show is over, and the stage is gone, the big question is… what’s next for East Lansing?
Check out some highlights from the concert that were posted on social media outlets.